AI skills for
non-technical
professionals
Learn to understand, evaluate, and apply AI tools in your daily work — no coding required. For marketers, managers, founders, and anyone who needs to stay ahead.
The problem
You know AI matters. You just don't know where to start.
Most professionals are stuck in the awareness stage. They follow the news but haven't built the mental models or habits to use AI confidently.
Overwhelmed by the pace
New AI tools launch every week. Keeping up feels impossible when you have a full-time job to do.
Hard to evaluate what’s real
Marketing hype is everywhere. You can't tell which tools are genuinely useful versus which are just well-funded.
Generic advice everywhere
Most AI courses are built for engineers or complete beginners. Nothing is designed for your actual workflow.
How it works
Practical skills, one week at a time
A structured progression, not a firehose. We designed each track to fit inside a busy professional's schedule.
What you get
Everything you need to work confidently with AI
Structured learning, practical frameworks, and community support — without touching a line of code.
Curated tool coverage
We track the landscape so you don’t have to. Each tool we cover has been tested in real workflows, not just benchmarked.
Role-specific tracks
Separate tracks for marketers, operators, managers, and founders. Content is relevant to your actual decisions.
Prompt frameworks
Reusable patterns for writing prompts that get consistent, high-quality outputs across GPT, Claude, and Gemini.
Evaluation frameworks
A structured way to assess any new AI tool against your workflow so you stop relying on hype or Twitter takes.
Weekly AI news digest
Signal vs. noise: a 5-minute digest that surfaces only the developments that matter for your work.
Community access
Connect with other non-technical professionals navigating the same transition. Share prompts, use-cases, and honest reviews.
What members say
Professionals who made the jump
I finally feel like I understand what GPT can and can’t do for my work. The evaluation frameworks alone were worth it.
Sarah M.
Head of Marketing, SaaS startup
Before this, I was nodding along in meetings about AI. Now I can actually contribute and push back when needed.
James T.
Product Manager, fintech
The weekly digest cuts out the noise. I know what’s relevant to my job within 5 minutes, instead of spending 30 scrolling.
Priya K.
Operations Lead, e-commerce
Pricing
Start free. Upgrade when it clicks.
No credit card required to start. Early access members lock in a founding rate.
Free
Start building your AI intuition with no commitment.
- 1 track (AI Foundations)
- Weekly digest access
- Community read access
Pro
The full curriculum for serious professionals.
- All 4 tracks unlocked
- New lessons every week
- Prompt frameworks library
- Evaluation toolkit
- Community full access
- Searchable archive
Team
Upskill your whole team with cohort-based delivery.
- Everything in Pro
- Cohort onboarding call
- Team progress dashboard
- Slack / Notion integration
- Volume pricing
Get early access
Join the waitlist.
Lock in founding pricing.
We're onboarding in cohorts. Sign up now to get early access and founding-member pricing before we open to the public.